About MCONN: Modern Challenges. Comprehensive Solutions.

About MCONN: Modern Challenges. Comprehensive Solutions.

Marketing Connections is a unique event focused on exploring the great power and strategic value in integrating all the pieces of the modern marketing landscape: both traditional and emerging. Most events today only present a sliver of the marketing mix — whether it's online, search, email or tv and radio. At MCONN, attendees will come away with a holistic view of the broad spectrum of technologies, strategies and solutions at their disposal in this new marketing world — leading them back to their most important goal — generating effective outcomes for their customers.

Who Should Attend?

For brand marketers, online marketers, media planners and buyers, publishers, advertisers, creative directors — for all those determined to deliver more impactful and more efficient results for their business and for their customer.

  • Do your marketing plans lead with tactics rather than strategy?
  • Do the same plans tend to be used across your company regardless of who the target customer is?
  • Does your agency tell you the budget is too small for TV and search is the most efficient way to go?
  • Do you question whether that's the right thing for your customer? Does your client want a plan solely focused on CPA?
  • Do you want to know more about ARGs and word-of-mouth marketing, but your leadership team doesn't really care?
  • Do you think your marketing bar is too low?
  • Do you think you can do a better job talking to your customer?
  • With all the tracking data that is collected, do you wonder how it's actually being used?

This exclusive event is limited to 1500 attendees from a range of industries including technology, consumer packaged goods, marketing and advertising. More than 75 industry luminaries are scheduled to present best practices, panel presentations about today's most pressing issues, introductions to leading edge technologies and more.